Logo

Planning - Company logo:


Pictured above is the initial draft of what will become our production company logo. The use of solid black and bloody hands helps to firmly establish a sense of brand identity between our logo and our film, with the use of bloody hands being a direct visual allusion to the opening shot of our film. This direct reference, in conjunction with the iconography and copy of the poster and the article, helps to firmly establish a sense of cohesion and brand identity for our product by reinforcing the idea that the logo, film, poster and magazine article are all one collective entity in terms of brand identity.